Everything You Need to Know About Kleinfeld Bridal Party, The Best New Way to Buy Bridesmaid Dresses Online - Love Stories TV

Everything You Need to Know About Kleinfeld Bridal Party, The Best New Way to Buy Bridesmaid Dresses Online


At last! Kleinfeld is saying yes to e-commerce with the launch of their sparkly new online shop, Kleinfeld Bridal Party. Now, you can buy bridesmaid dresses from all of your favorite wedding designers (think: Hayley Paige, Jenny Yoo, Joanna August, and Dessy Group) directly from For brides and ‘maids who live near New York, or are planning a special trip to the city, gowns are available to try on in-store at Kleinfeld‘s 20th street location, which opened a bridesmaid department on the second level. Bonus: You do not have to be a Kleinfeld bride to purchase Kleinfeld bridesmaid dresses; this party is for everyone. 🎉

Peep some of our favorite looks below to get started, and then head over to Kleinfeld Bridal Party for more.

1. If you’re obsessed with the bare-shoulder look and want to dress it up a bit for wedding festivities, try Kleinfeld Bridal Party’s off-the-shoulder sleeved bridesmaid dress, available in six colors. [SHOP HERE]


2. Convertible dresses are basically the best thing to ever happen to bridesmaid dresses. Each ‘maid can style the dress in a number of different ways, based on what she likes. But since everyone is still wearing the same gown, you’ll still look super cohesive when you’re all standing together for group pics. A win-win! Try Jenny Yoo’s Annabelle gown, which can be transformed into the fancy criss-cross bow shown below. [SHOP HERE]


3. Want even more flexibility? Hayley Paige’s chiffon, strapless sweetheart gown comes with a removable lace jacket. It’s the perfect look for bridesmaids whose personality is equal parts 😇 and 😈.  [SHOP HERE]


4. You can’t go wrong with a wrap-style dress and Joanna August’s blush version is a pretty twist on the tried-and-true classic. [SHOP HERE]


5. Going for glam? There’s really no better option than sequins. Bari Jay’s long gown is stunning. Bonus: You can wear it again on the red carpet when you’re famous! [SHOP HERE]


6. If you like glitz, but all-over sequins isn’t really your thing, Adrianna Papell’s beaded bridesmaid dress will definitely speak to you. [SHOP HERE]


7. Printed gowns are a low-key way for your ‘maids to stand out from the crowd. Planning a boho wedding? Try this multi-colored floral print from Jenny Yoo. [SHOP HERE]


8. OK, this lace number is *technically* listed as a dress for wedding guests, but couldn’t you imagine a bridal party wearing this? The cocktail length means you don’t have to worry about stepping all over the bottom of your gown (important) plus, you could definitely re-wear this bb to your office holiday party.  [SHOP HERE]


Watch more weddings with Kleinfeld brides here and visit Kleinfeld Bridal Party for more amazing dresses here.